Evelyne chetrite biography of christopher columbus

When Evelyne Chétrite began the fashion line Sandro in 1984 with a single shop in the center of Paris’s Marais district, the idea was to offer pieces that embodied Parisian chic at accessible prices.

Since then the brand has gone global, with 540 points of sale, and it has helped redefine contemporary French dress through looks designed with timeless style and simplicity in mind.

Evelyne chetrite biography of christopher columbus

But what truly fuels Chétrite, who built the company with her husband, Didier, is family. In a ritual that’s been part of Chétrite’s life since her childhood in Morocco, she and Didier gather on Friday evenings to mark Shabbat with their four children, who range in age from 18 to 35, and a handful of intimate friends and relatives (including Chétrite’s sister, Judith Milgrom, who runs the sibling label Maje).

This emphasis on honoring family traditions represents